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empathy

Mind Matters

The Characteristics of Burned Out People

Tina Cantrill • June 21, 2018

Karen is a sales specialist for a medical devices company. And she’s darn good at it. Year after year, Karen exceeds revenue, growth, and market share expectations. She’s the person called on to train new recruits, work with marketing on high-stakes projects, and lead customer initiatives. She’s reliable, conscientious, driven, and trustworthy, and her colleagues, […]

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Insights

4 Ways To Practice Customer Empathy In Sales

Nan Hruby • June 13, 2018

Empathy. The ability to gain a greater understanding of another’s worldview. Empathy is different from pity or feeling sorry for someone. Empathy is more profound in its emotional impact. Leading with empathy in sales creates a foundation for trust and understanding. Here are 4 ways you can practice customer empathy in sales. Better Understanding Through […]

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